Yvette Perullo, for her MA at the New England School of Art and Design at Suffolk University, collected direct mail for four months with her family to produce a 6'2", 106-pound installation for her graduate thesis exhibition. This was done to help the everyday citizen visualize how much direct mail... read more →
Jun
15
May
25
Four years ago I noticed a number of beautiful direct mail pieces that I spent countless hours designing in a trash bin near a bank of apartment mailboxes. It dawned on me that warm summer evening that everything I had previously created and in the future will design would end... read more →
Apr
20
"The single most important problem is our misguided focus on identifying the single most important problem." - Jared Diamond, Professor of Geography at UCLA. (From the book "Collapse: How Societies Choose to Fail or Succeed." Penguin Books. 2005.) It is fairly simple to call a few printers in your local area... read more →
Apr
15
"Sustainable design gives an authentic value to the consumer." - Katarina Graffman (Ethnographer) In the second portion of this continuing essay, I turn my focus to another integral component to the graphic designer's daily language: ink. Ink was developed, for commercial purposes, by the Chinese thousands of years ago and was... read more →
Apr
10
"There is no business to be done on a dead planet." –David Brower, Sierra Club Foundation Founder We've heard a lot lately about global warming and its connected dangers posed to our civilization and current way of life. But what does this mean for the graphic designer besides possibly investing... read more →