This project was simple enough. Design a take home guide that  showcases all Walmart has to offer at their deli. We decided at Mono, to ask if we could print with recycled PCW paper. Its mind blowing that such a simple question can have such a large impact. There were some small challenges (mainly negotiating a slightly higher price) however we finally got the recycled PCW paper approved. Pretty easy. You should do this as well.

We were happy in the end. All aspects of the design met the clients needs. The piece was beautiful and we literally saved an entire forest (3,740 trees!) However, if we were to do things differently next time, we would have like to have made sure the inks we were printing with were sustainable and design without bleeds.